From day one, we care a lot about the quality of the followers we gain on your behalf.
Owlead is a platform coined by tech and savvy marketers.
We know that you want and need to attract an audience of:
- Real accounts
- Engaged accounts
- Attractive accounts
Owlead has an internal filter criterion to categorize and identify the most attractive accounts.
How does Owlead's criterion work?
By default, Owlead will follow accounts that meet the following criteria:
- Has a profile picture.
- The last tweet was in less than 15 days.
- Has more than 50 followers.
- Doesn’t have more than 5 hashtags on their bio.
- Doesn’t have spam/offensive keywords in the bio.
- Are within your filter criteria.
We keep track of your entire follower base quality. You’ll see a categorization of accounts, from 1 to 5 stars. Find below the conditions that Owlead uses to categorize accounts:
1 Star ⭐
HAS default profile picture
OR has NSFW words on bio
OR has an empty bio
OR has 6+ hashtags in the bio
OR has less than 10 followers
2 Stars ⭐⭐
DOESN’T has a default profile picture
NEITHER has NSFW words on bio
AND has less than 50 followers
AND has less than 6 # on bio
3 Stars ⭐⭐⭐
DOESN’T have a default profile picture
NEITHER has NSFW words on bio
AND has more than 50 followers
AND has less than 6 # on bio
4 Stars ⭐⭐⭐⭐
DOESN’T have a default profile picture
AND doesn’t have NSFW words on bio
AND the last tweet was in less than 30 days
AND has more than 200 followers
AND has less than 6 # on bio
5 Stars ⭐⭐⭐⭐⭐
DOESN’T have a default profile picture
AND doesn’t have NSFW words on bio
AND the last tweet was in less than 15 days
AND has more than 1,000 followers
AND has less than 6 # on bio
If you want Owlead to follow accounts with 1 and 2 stars, you can indicate it by inactivating the Owlead Criterion:
Campaign > Advanced Filters > Owlead Criterion.